Cellplus is France syrup SPORT brand of Unique Distributor in Asia (Asia acquisition rights), Seoul Café Show KBC, the official sponsor of the tournament, as well as KTBC, ABA is the official partner of the four Asian Bartenders Association.

Sport Syrup is a 100% French Product, established in 1945 by MR. Berger. 

SlaurSardet, the manufacturer of SPORT SYRUP, is a leading producer of alcoholic beverages and syrups in France with a history and knowhow dating back to over a century.

The company exports to over 110 nations and currently stands as the world’s seventh largest beverage seller.

Since acquiring the exclusive distributorship in Asia market in 2014, Cellplus Sport Syrup has been used as an official product of various sponsorship activities and official events and has proven its quality and reliability. 

- support KBC(Korea Barista Championship) & KTBC(Korea Team Barista Championship) since 2013. 

- cooperation with ABA (Asia Batender Associations) and supported 2015 SKYY Vodka Master Challenge